Tabbed, Drop-Down & ‘Read More’ Content – Does It Rank as Well?
By Adam - Nov 21
The idea that Google — the search engine we all still refer to when discussing SEO — values tabbed content differently to immediately visible content has long been popular among many in the industry, but is that the case? There have always been two relatively even sides to this debate, with one saying that Google indexes it just the same as normal content and the other saying that if it isn’t immediately visible to users, it won’t be indexed.
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How to Optimise Your LinkedIn Company Page
By Laura - Nov 21
Laying the right foundations with your brand’s social media profiles can help in the long run to build trust and credibility with users and other businesses. Here are six tips you can take to optimise your Company Page on LinkedIn.
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Facebook & Instagram Limits Age Targeting for Advertisers
By Laura - Oct 21
In response to criticisms of children’s safety and new privacy regulations (United Kingdom, United States, Europe), Facebook and Instagram continue to roll-out a number of platform changes.
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How Apple’s New Privacy Update will Impact Email Marketing
By Rachael - Sep 21
Apple has announced that they’re introducing Mail Privacy Protection in their upcoming iOS 15 release, set to launch sometime between September – November 2021.